BOUNTY HUNTER
Tokenized brand endorsing influencer
marketing platform
Icoreward is an automated infl uencer marketing platform and bounty programs managing service. It’s built on the “action=reward” model, and it’s based on blockchain technology. The platform aims to help start-ups, ICO projects, and existing companies to increase awareness of its own brand in the market and to increase the number of signifi cant mentions in social networks and specialized marketing, PR channels, and blogs.
One of the key objectives of the project is to increase a project’s effi ciency by reducing the time investment and fi nancial cost and to facilitate interaction between companies and active participants in the social networks (the hunter, infl uencer, opinion leader) by automating all business processes associated with the creation of marketing campaigns, its management, analysis as well as a selection, involvement and targeting of active infl uencers, as well as organizing the distribution of payments (in fi at currency, tokens, cryptocurrencies or steaks) in accordance with the performed actions
Benefits of the project
| Optimized marketing campaigns | This is an opportunity to make campaigns more transparent from the standpoint of ROI, CPA. Moreover, it reduces fi nancial and time costs associated with product launch and future management. |
| Increased coverage of a target audience | It productes the ability, in the shortest possible time, to attract a new audience and to present a brand to a wide but targeted community. |
| Increased ROI and conversion rates | within the sales funnel. |
| Saved time and resources | because of the full automation of the processes and automated tracking of activities and payments. |
" They do not offer a prototype or idea. This is already a working marketing ecosystem and tested business model that generates profit "
Solutions offered on the market:
- Were not aimed at pre-targeted audience, which includes the blockchain industry and the crypto community.
- Often offered non-transparent pricing. As a result, it was not possible to assess the campaign’s effectiveness in terms of conversions, cost per action, etc.
- Required considerable time for the organization of the relationship between an advertiser and a content publisher
- Offered limited tools of analysis and performance review both of the campaign and of the funds invested.
- Were risky from the viewpoint of payments and internal transactions.
- Not offered the opportunity to quickly attract a large number of infl uencers targeted with a specialized thematic content.
Key purposes the platform can be used for:
- Increase awareness of the new brand, an opportunity to increase the number of people visiting the company’s website, downloading documents, leaving personal contacts, reading any content about the company, etc.
- Involvement/engagement, increasing amount of valuable content which generates an active action form the target audience representatives (share, comment, repost); active involvement of the audience to affi liate and referral tools.
- Audience and customer base growth, ability to increase traffi c, audience engagement and convert it into quality leads.
- Lead generation, built-in analytical tools for gathering and analyzing data of each influencer activity allow to customize the campaign and target it at infl uencers providing the highest quality of leads/clients.
- Sales, increasing points of contact of a brand with a new audience can multiply product sales.
- Retaining existing customers and increasing loyalty through, upto-date and actual informing of the target audience about the news, positive events associated with the brand.
The platform algorithms provide a full transparency for the business in terms of hunters accounts quality and their overall performance for the sales funnel. The platform carries out verification of each account in the social networks, analyses the potential effectiveness of all chosen hunters activity as well as a real result of the company.
Benefits For a company, brand, startup
Because of the integrated tools for assessing the quality of infl uencer accounts and every performed action, the infl uencers are forced to create more engaging and interesting content (to increase the number of views and CTR), which stimulates the industry as a whole and increases the quality of the information fi eld in this niche.
Technical features of the platform
The framework automatically parses and performs permanent action tracking for every registered infl uencer. Automatic parsing is carried out in the following channels :
Mission, vision, and objectives of the project
- the diffi culty of accounting of performed actions/tasks of the infl uencers
- the complexity of evaluating the quality of tasks performed
- the complexity of performing transactions (in the case when more than 1,000 infl uencers participate in the campaign and the total volume of actions/tasks performed is more than 100 000).
The value of the token at the time of the crowdsale will be 1 REW = 0.5$. The fi nal cost of the token as a market asset couldn’t be determined at the moment because these indices are affected by many factors including supply and demand for the token, trading volumes, news and media factors (news about the development of our project), correlation factors related to the development of the crypto industry as a whole and to the indicators of other popular currencies.
The process of the crowdsale occurs in the following stages
More Information
Author
Key Advantages
Benefits For a company, brand, startup
- The infrastructure of the platform allows maximizing future profi ts by increasing brand awareness through the coverage of a new audience.
- The platform reduces operating costs.
- Automatic calculation of activities and results of the performed actions.
- The real-time data fl ow. No need to use Excel or other services for accounting and management of the marketing campaign.
- All-in-one - the maximum convenience for the manager - all existing social networks and communication channels in the single manageable space - Twitter, Facebook, Youtube, Reddit, etc.
- The absence of the «stealing» steaks / funds problem.
- Deep verifi cation of all infl uencers accounts and the presence of reputational system - special algorithms (see the section “calculation formulas for ratings and metrics”) provide a full transparency of a campaign for a business.
- Verifi cation of the companies.
- Automatic payouts after completion of the campaign or one of its stages: the platform helps avoid a delay in payments.
- Escrow fund and escrow conditions
- Content monetization - the process of monetizing a personal social media account is a laborious task because it takes time to fi nd suitable advertisers.
- Access to the platform even for beginner social account holders - Most of the platforms and agencies in the market have high entry threshold for the owners of social accounts
- The opportunity to participate immediately in several bounty campaigns.
- Access to a large number of bounty campaigns in the same space - Hunters often have trouble locating advertisers to support and monetize their social accounts.
- The affi liate program and opportunities for further monetization - Any contractor on the platform can participate in the referral program of our service,
- The absence of a security deposit - On many existing ad platforms, an infl uencer is forced to save part of the earned funds in his own profi le as a guarantee of fulfi lling the received orders.
- Additional monetization through participation in the scoring mechanism.
Because of the integrated tools for assessing the quality of infl uencer accounts and every performed action, the infl uencers are forced to create more engaging and interesting content (to increase the number of views and CTR), which stimulates the industry as a whole and increases the quality of the information fi eld in this niche.
Technical features of the platform
The framework automatically parses and performs permanent action tracking for every registered infl uencer. Automatic parsing is carried out in the following channels :
- Vk
- Bitcointalk
- Translation of content
- Publication of articles / interviews / reviews on third-party media resources
- Registration for third-party resources, creating the subscription lists, etc.
- Transform marketing processes into a more transparent (for all contractors) form thereby contributing to the development of the crypto economy.
- Increase the effectiveness of marketing strategies to make them the most predictable and measurable. - Contribute to the growth of innovative startups and the development of an international, innovative fi eld.
- Tokenize and automate the industry of infl uencer marketing, which will solve the key problems of the industry :
- the diffi culty of accounting of performed actions/tasks of the infl uencers
- the complexity of evaluating the quality of tasks performed
- the complexity of performing transactions (in the case when more than 1,000 infl uencers participate in the campaign and the total volume of actions/tasks performed is more than 100 000).
WORKING PROCESS SCHEME
Hunter Side
ICO
Initial Coin Offering
The value of the token at the time of the crowdsale will be 1 REW = 0.5$. The fi nal cost of the token as a market asset couldn’t be determined at the moment because these indices are affected by many factors including supply and demand for the token, trading volumes, news and media factors (news about the development of our project), correlation factors related to the development of the crypto industry as a whole and to the indicators of other popular currencies.
Token issuance and distribution |
Stage | Token price,USD | Tokens issued | Ratio, % |
| White-list (private) | 0,25 | ~ | 4,00 % |
| Pre-ICO | 0,3 | ~ | 3,33 % |
| General ICO | 0,5 | ~ | 2,00 % |
| From 2 mln. cap | 0,7 | ~ | 1,43 % |
| From 5 mln. cap | 0,85 | ~ | 1,18 % |
| From 8 mln. cap | 1 | ~ | 1,00 % |
| DISTRIBUTION | |||
| Bounty allocation | ~ | 100000 | 0,83 % |
| Referral program | ~ | 200000 | 1,67 % |
| Team incentives | ~ | 1200000 | 10,00 % |
| Advisor incentives | ~ | 1200000 | 10,00 % |
| Pr/Marketing | ~ | 3000000 | 25,00 % |
| Development | ~ | 5500000 | 45,83 % |
| Contingency | ~ | 600000 | 5,00 % |
| Legal (trademark registering, etc.)/Administration | ~ | 160000 | 1,33 % |
| ROUNDS | |||
| Round 1 | ~ | 12000000 | |
| Round 2 | potential | ~ | |
| Round 3 | potential | ~ | |
| TOTAL | 12000000 | ||
The process of the crowdsale occurs in the following stages
- Up to reaching 2 million of tokens sold - tokens are offered at a cost equivalent to 0.5$ (you can pay in the following currencies.....).
- From 2 million - the cost of the token is 0.7$.
- From 5 million - the cost of the token is 0.85$.
- From 8 million - the cost of the token is 1$. Whitelist registration is valid from the purchase volume from 5,000$ and allows purchasing the token with 50% discount, i.e. $0.25.
ROADMAP
1st quarter 2018 |
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2st quarter 2018 |
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TEAM
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More Information
| Website | : | https://bountyhunters.io/ |
| Whitepaper | : | https://bountyhunters.io/files/whitepaper.pdf |
| Bitcointalk | : | https://bitcointalk.org/index.php?topic=4455785.new#new |
| : | https://www.facebook.com/bountyhunters.io/ | |
| Telegram | : | https://t.me/icoreward |
Author
| BitcoinTalk Username | : | adterna |
| BitcoinTalk Profile | : | https://bitcointalk.org/index.php?action=profile;u=1200759;sa=summary |
| : | srialyamaulana@gmail.com |
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